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Gigi Hadid Raises an Important Question: Why Carry a Purse When You Could Instead Carry Champagne

Posted On: Sep 13, 2018   |   Posted By: Purse

A lot happens during New York Fashion Week and a lot of it is, frankly, not all that interesting, especially if your primary connection to the fashion industry is accessories. There are a few notable bag brands that show during NYFW, but most of the heavy-hitters debut their collections during Milan and Paris, so those are the events that really turn our heads. I still keep an eye on what transpires at NYFW, though, and thank God I do-otherwise, I might have missed the most fashionable BYOB moment of our times.
Earlier this week at Business of Fashion's BoF 500 party, celebrating the fashion industry's biggest power players, Gigi Hadid graced the red carpet in not just a grand, bright yellow Brandon Maxwell jumpsuit, but also a very curious accessory: a top-handled clear acrylic box, inside of which sat one perfect bottle of rosé champagne. The box and bottle were both also from Maxwell.
No phone. No keys. No stray receipts or pen caps or protein bars. Just a bottle of bubbly,...

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